We Enable You to Grow.

You can choose to work anywhere. When you choose Homeowners, you become part of the most highly trained and skilled force in mortgages.

Bill Rogers | Founder & CEO

Discover a place where

your goals are supported,

your voice is heard,

and your business can thrive.

At Homeowners Financial Group, we give you the tools, coaching, partnerships, and operational support you need to grow your business, your income, and your impact.

Sales Coaching

We’re thrilled to have Joshua Dean as our Director of Sales Coaching & Development!

 With a passion for growth and a proven track record, Joshua will be coaching, mentoring, and guiding to new levels of success. Get ready for next-level coaching!

“If you’re looking for a company that invests in you and your success, HFG is the place to be.”

- Joshua Dean

Branch Manager, Director of Sales Coaching and Development

Your always-on, always-current mortgage AI assistant.

Finding guideline answers shouldn’t slow you down. Now it won’t.

HomieIQ gives you instant, accurate, investor-specific answers — anytime, anywhere. No waiting. No guesswork. No outdated policies. Built for busy mortgage pros who want to work smarter, close faster, and stay ahead.

Unlock Growth with Powerful
Marketing technology 

Solutions and Support

Our strategic approach is built around you—your business goals, your growth targets, and your unique market presence. We don’t offer one-size-fits-all solutions. Instead, we craft highly personalized, performance-driven marketing experiences designed to elevate your brand, expand your reach, and generate measurable results.

Keep Your Cool, Don’t Overheat

We provide solutions that simplify the mortgage process, reducing obstacles and enhancing efficiency to help you move forward seamlessly.

  • Our Credit Services Team plays a crucial role in helping loan officers support more borrowers in achieving qualification, driving success with every step.

  • Experience the smooth flow of direct access to everyone, ensuring you stay cool and coordinated as we work together to drive forward.

  • We believe in keeping things as airy as possible, with no added conditions. Our Underwriters are always ready to pick up the phone and have a real conversation with you, finding creative ways to make things work smoothly.

Achieve Your Best

Imagine a mentor who doesn’t just see where you are today, but champions who you’re capable of becoming—and equips you with the tools, community, and opportunities to get there.

  • Direct access to leadership – call or connect with anyone, anytime, no matter their position. Our leaders inspire, guide, and enable you to achieve more, helping you navigate your journey with confidence and purpose.

  • Think of us as the sparks that ignite your success, keeping you focused on the right activities while providing unwavering support and accountability—all with a personal, friendly touch.

Propel Business Forward

It’s not just about closing more loans—it’s about unlocking your full potential and driving growth that extends beyond the transaction, creating lasting impact for your clients, partners, and community.

  • We don’t just support builders—we solve their problems. Whether it’s structuring innovative Forward Commitments or providing access to Capital programs, our leadership team is hands-on in paving the way for new builder ventures. We partner with you to forge strong, results-driven builder relationships that set you apart and grow your business.

  • Strategic partnerships bring a new dimension of value to your business. Our team brings decades of experience with partners of every size, giving you the credibility and confidence to walk into any relationship with strength. With HFG, you’re never on your own. You gain a team that knows how to win, how to deliver, and how to help you become the partner everyone wants.

  • From concept to execution, we help you plan, market, and host co-branded events of any size, from intimate agent luncheons to large-scale sponsored experiences. Our team gives you the planning support, promotional materials, and strategy to ensure your events are successful and impactful.

Empowering Loan Officers to

Grow & Win.

Join us as we empower originators like you to achieve unprecedented success.

THAT’S WHAT sHE SAID…

“After being a Homie for the last 10 years, I can confidently say I work with the best and for the best. Not only has Homeowners created a culture that is unmatched in this industry, but they’re committed to maintaining it at all costs. My success, and that of HFG, stems from this culture and I wouldn’t work anywhere else.”

Jodi Grossell

TAKE ME TO YOUR LEADER(S)

BILL ROGERS

Chief Executive Officer

ERIC ZEIER

National Sales Manager

NELSON DE LEON

Chief Operating Officer

EVP, National Operations Manager

Nitesh Patel

National Processing Manager

Alise Stricklett

National Underwriting Manager

Jennifer Rehnberg

Director of Sales Services & Strategic Projects

Danielle Swiatek

Director of Training & Business Technology

Brandon Durham

People are the reason

for everything we do and achieve.

We believe our greatest strength is our people. That’s why we’ve designed benefits that go beyond the basics, focusing on your health, happiness, and future.
From comprehensive medical, dental, and vision coverage to flexible work options, we’re here to support you in every phase of life.

WORK HARD, PLAY HARDER.

President’s Club 2024

President’s Club 2023

President’s Club 2022

THAT’S WHAT HE SAID…

“I have never been a part of a company that feels more like family! It is engrained in our people to fight for every borrower, for every loan, and to help each other any way we can! Love this place and the people who make it special!”

Cameron Owens

Let’s CONNECT

Ready to learn more? You’re just a click away

👇